Rolling Ray
Raymond Harper (September 5, 1996 – September 3, 2025), known professionally as Rolling Ray, was an American influencer and media personality. He first found popularity on Instagram and was known for his catchphrases "it's giving" and "purrr". He also found fame through his one-off appearances on the reality television series Catfish: Trolls (2018) and on the court show Divorce Court (2019). He hosted and executive produced the Zeus Network reality dating show Bobby I Love You, Purrr (2022).
Raymond “ Rolling Ray” Harper | |
|---|---|
 Rolling Ray in 2021 | |
| Born | Raymond Harper[1] September 5, 1996 Washington, D.C., U.S.[2] |
| Died | September 3, 2025 (aged 28) Maryland, U.S. |
| Occupations |
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| Years active | 2018–2025 |
Raymond Harper (September 5, 1996 – September 3, 2025), known professionally as Rolling Ray, was an American influencer and media personality. He first found popularity on Instagram and was known for his catchphrases "it's giving" and "purrr". He also found fame through his one-off appearances on the reality television series Catfish: Trolls (2018) and on the court show Divorce Court (2019). He hosted and executive produced the Zeus Network reality dating show Bobby I Love You, Purrr (2022).
Career
[edit]Social media
[edit]A video of Rolling Ray negatively reviewing Popeyes' chicken sandwich in 2019, in which he called it a waste of his money and said, "It's not even giving what y'all said it was supposed to gave," went viral online and coined the popular online phrase "it's giving".[3][4] Rolling Ray also coined the term "purrr" in a 2020 YouTube video, a variation of the term "period" which saw widespread usage as slang to express approval, particularly on TikTok.[5][6] By 2021, he had become popular through his Instagram account, @iamrollingray, where he had more than 445 thousand followers by 2025.[7][8]
Reality television
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Rolling Ray appeared on the second episode of the short-lived MTV reality television series Catfish: Trolls, a spinoff of Catfish: The TV Show, which aired in July 2018. He appeared in the episode as the "troll" of fellow social media personality Camyonce, whom he had previously argued with over Camyonce's love of rapper Nicki Minaj and falsely publicly accused of having AIDS on social media in 2016.[9] In 2019, Rolling Ray appeared on the "Harper vs. McCormick" episode of the court show Divorce Court, then hosted by Lynn Toler, with his high school boyfriend, Christian McCormick, whom he insulted in the episode as "really terrible".[5] CJ Clements of the radio station KTDY referred to it as potentially "the most hilariously weird, real, unscripted, yet ridiculous thing you've ever seen on television" in 2021 and Collider ranked it at the top of their 2023 list of the "wildest" court show moments.[7] Rolling Ray's appearance on the episode went viral and brought him to wider fame.[8][10]
In 2022, Rolling Ray hosted and executive produced the Zeus Network reality dating show Bobby I Love You, Purrr, in which contestants competed to become media personality Bobby Lytes's boyfriend.[5][11] Rolling Ray and Lytes had previously appeared in a 2021 episode of the Zeus Network series The Conversation focused on a social media feud between them. Mike Therkelsen of Instinct noted that the series was "the first gay dating show in a long time" by 2022.[12]
Other endeavors
[edit]Rolling Ray released the song "BigPurrrr", a diss track against rapper Coi Leray for using his catchphrase "purrr" in her single "Big Purr (Prrdd)", in 2021.[13] He modeled in Telfar and UGG's ad campaign for their Krinkle collaboration in October 2023.[14]
Personal life and public image
[edit]Rolling Ray was openly gay.[12] He had spinal muscular atrophy type 3 and used a wheelchair.[8] He was born and based in Washington, D.C.[15] New York called Rolling Ray "one of America's great wordsmiths" in 2022.[16] Following his death, Ittai Sopher of WUSA described his image on Instagram as having been centered on "flamboyant glamor and unabashed self-confidence".[5]
After Rolling Ray posted in January 2022 that he had contracted COVID-19, he did not post for several months on social media, causing rumors of his death to circulate online. In April of that year, he posted a video on Instagram to shut down the rumors, in which he said, "It never gave dead," wore a haircut with the words "not dead" inscribed, and announced that he had been comatose.[16][17]
In August 2022, in response to the launch of rapper Doja Cat's It's Giving clothing collection, which displayed the titular phrase across much of its merchandise and used it in a promotional video for the collection, Rolling Ray tweeted accusations that she had stolen the phrase from him.[4] Twitter users also asked her to credit him and shared documents showing that she had filed a trademark for the phrase a year prior.[18] He then wrote that her tweet asking him to check his direct messages was "giving what's supposed to be gave".[3] He also tweeted in response to Kourtney Kardashian's vitamin supplement brand Lemme releasing Purr, a gummy vitamin for vaginal health, that she was "tak[ing] from the black community again" and accused her of stealing the name of the brand from him.[19]
Death
[edit]Rolling Ray died on September 3, 2025, two days before his 29th birthday. It was reported to the office of Maryland's chief medical examiner the same day, though his body was not brought into the office for an autopsy.[20] His cause of death was natural cause.[21][15] His death was confirmed by Zeus Network on their Instagram account, where they posted a tribute to him.[8] Rapper Cardi B also tweeted a tribute to him, writing that he was "a menace" who "changed soo much and became so positive", adding, "You will truly be missed BIG PURRRR!!!"[1] A week after his death, his family posted on his Instagram account, warning of scammers masquerading as his family members and asking for money for his funeral.[22]
Filmography
[edit]| Year | Title | Role | Notes |
|---|---|---|---|
| 2018 | Catfish: Trolls | Himself | Episode: "Camyonce & Rolling Ray" |
| 2019 | Divorce Court | Himself | Episode: "Harper vs. McCormick: #InMyFeelings" |
| 2021 | The Conversation | Himself | Episode: "Bobby Lytes & Rolling Ray" |
| 2022 | Bobby I Love You, Purrr | Host | Also executive producer |
References
[edit]- ^ a b Saponara, Michael (September 4, 2025). "Cardi B Pays Tribute to Late Social Media Star Rolling Ray: 'I Know That Soul Made It to Heaven'". Billboard. Retrieved September 18, 2025.
- ^ Guzman, Ivan (September 5, 2025). "Remembering Internet Icon Rolling Ray". Paper. Retrieved September 19, 2025.
- ^ a b Javed, Saman (August 22, 2022). "Doja Cat releases her own clothing line, It's Giving". The Independent. Retrieved September 18, 2025.
- ^ a b Fenley, Nick (August 23, 2022). "Doja Cat And Rolling Ray Squash Their Twitter Beef Over Viral Catchphrase 'It's Giving'". Blavity. Retrieved September 18, 2025 – via Yahoo! News.
- ^ a b c d Sopher, Ittai (September 4, 2025). "Raymond 'Rolling Ray' Harper, DC influencer who coined '... purr' dead at 28". WUSA. Retrieved September 19, 2025.
- ^ Oliver, Shayne (November 3, 2020). "Passing the Hood By Air Flag to Rolling Ray". Paper. Retrieved September 18, 2025.
- ^ a b Clements, CJ (June 10, 2021). "Divorce Court, You Won't Believe What You're Watching is Real". KTDY. Retrieved September 18, 2025.
- ^ a b c d Flam, Charna; Chinman, Luke (September 4, 2025). "Influencer Rolling Ray Dies at 28, Days Before Birthday". People. Retrieved September 18, 2025.
- ^ Wynne, Kelly (July 31, 2018). "What Is MTV's 'Catfish Trolls?'". Newsweek. Retrieved September 18, 2025.
- ^ Singleton, Sheridan (September 30, 2023). "Wildest TV Courtroom Moments". Collider. Retrieved September 18, 2025.
- ^ Sim, Bernardo (June 23, 2022). "Finally, a New Gay Reality Dating Show Is Coming to TV". Out. Retrieved September 18, 2025.
- ^ a b Therkelsen, Mike (June 22, 2022). "The First Gay Dating Show in Years is Coming to Zeus Network". Instinct. Retrieved September 18, 2025.
- ^ Gordon, Caleb K.P. (June 2, 2021). "'BigPurrrr' Review: A King Reclaims His Crown". The Harvard Crimson. Retrieved September 18, 2025.
- ^ Marcellus, Kerane (October 25, 2023). "Telfar's Award-Winning UGG Campaign Features Its Latest 'Krinkle' Collection". Essence. Retrieved September 18, 2025.
- ^ a b Remington, Kaylee (September 4, 2025). "Beloved D.C. influencer dies days before 29th birthday". The Plain Dealer. Retrieved September 18, 2025.
- ^ a b "Rolling Ray, Amazon's New Union, Lizzo's Hiking Stillettos". New York. April 8, 2022. Retrieved September 18, 2025.
- ^ Hudson, Tanay (April 6, 2022). "'It Never Gave Dead': Rolling Ray Shuts Down Death Rumors". MadameNoire. Retrieved September 18, 2025.
- ^ Caldwell, Brandon (August 27, 2022). "Doja Cat Finally Responds To Central Cee's Advances In Viral Hit 'Doja'". HipHopDX. Retrieved September 18, 2025.
- ^ Summers, Joan (March 7, 2023). "Kourtney Kardashian Called Out for 'Purr' Vitamins". Paper. Retrieved September 19, 2025.
- ^ Cohen, Rebecca (September 4, 2025). "Rolling Ray, influencer and reality TV figure, dies at 28". NBC News. Retrieved September 19, 2025.
- ^ Staff, T. M. Z. (October 6, 2025). "Rolling Ray Cause of Death Revealed a Month After Sudden Passing". TMZ. Retrieved October 7, 2025.
- ^ Appleton, Brad (September 9, 2025). "Rolling Ray's Family Warns of Scammers Trying to Make Money off His Death". Complex. Retrieved September 18, 2025.